{"title":"Icon Collection","description":"","products":[{"product_id":"icon-tee","title":"Weet-Bix Icon Tee","description":"\u003cdiv class=\"table-responsive\"\u003eBix Kids, this one’s for you. Heavyweight cotton tee with embroidered Weet-Bix pack on the chest, Bix Kid on the sleeve. Relaxed fit, made to last. A nod to breakfast culture.  \u003c\/div\u003e\n\u003cdiv class=\"table-responsive\"\u003e\n\u003cul\u003e\n\u003cli\u003eRelaxed unisex fit\u003cstrong\u003e. For true-to-size, please size down.\u003c\/strong\u003e  \u003c\/li\u003e\n\u003cli\u003eEmbroidered chest and sleeve.  \u003c\/li\u003e\n\u003cli\u003e100% Carded Cotton, 240 GSM.\u003c\/li\u003e\n\u003cli\u003eCooper is 176cm and wears a size Medium.\u003c\/li\u003e\n\u003cli\u003eHannah is 169cm and wears a size Small.  \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"table-responsive\"\u003e\n\u003ctable style=\"margin-top: 1rem; width: 100.018%; height: 151.667px;\" class=\"table table-striped\" id=\"sizeguide\"\u003e\n\u003cthead style=\"background: #0033a0; color: #fff;\"\u003e\n\u003ctr style=\"height: 19.5833px;\"\u003e\n\u003ctd style=\"width: 99.0293%; height: 19.5833px;\" colspan=\"8\"\u003e\u003cstrong\u003eSize Chart\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 44.0278px;\"\u003e\n\u003ctd style=\"width: 33.3019%; height: 44.0278px;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003eXSM\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003eSML\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003eMED\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003eLRG\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003eXLG\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003e2XL\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px;\"\u003e3XL\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 44.0278px;\"\u003e\n\u003ctd style=\"width: 33.3019%; height: 44.0278px; font-size: 0.85rem;\"\u003eBody Width (cm)\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e47\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e51\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e55\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e59\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e63\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e67\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e71\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 44.0278px;\"\u003e\n\u003ctd style=\"width: 33.3019%; height: 44.0278px; font-size: 0.85rem;\"\u003eBody Length (cm)\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e68\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e70.5\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e74\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e77.5\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e81\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e84.5\u003c\/td\u003e\n\u003ctd style=\"width: 9.5285%; height: 44.0278px; font-size: 0.95rem;\"\u003e86.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Weet-Bix AU","offers":[{"title":"XS","offer_id":50888899068120,"sku":"81675","price":36.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":50888886059224,"sku":"81676","price":36.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":50888886091992,"sku":"81677","price":36.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":50888886124760,"sku":"81678","price":36.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":50888886157528,"sku":"81679","price":36.0,"currency_code":"AUD","in_stock":true},{"title":"2XL","offer_id":50888886190296,"sku":"81680","price":36.0,"currency_code":"AUD","in_stock":true},{"title":"3XL","offer_id":50888903721176,"sku":"81698","price":36.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/2611\/1704\/files\/Tee1_3916fb6e-3253-4b89-89d2-f393052964e9.png?v=1759100436"},{"product_id":"icon-sweat","title":"Weet-Bix  Icon Sweat","description":"\u003cdiv class=\"table-responsive\"\u003e\n\u003cp\u003eBix Kids, this one’s for you. Long sleeve sweat in French Terry Cotton with embroidered Weet-Bix pack on the chest, Bix Kid on the sleeve. Relaxed fit, this piece blends everyday comfort with style. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRelaxed unisex fit.  \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEmbroidered chest and sleeve.\u003c\/li\u003e\n\u003cli\u003e100% Cotton French Terry, 500 GSM. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHannah is 169cm and wears a size Small.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"table-responsive\"\u003e\n\u003ctable id=\"sizeguide\" class=\"table table-striped\" style=\"margin-top: 1rem; width: 100.018%; height: 151.667px;\"\u003e\n\u003cthead style=\"background: #0033a0; color: #fff;\"\u003e\n\u003ctr style=\"height: 19.5833px;\"\u003e\n\u003ctd colspan=\"7\" style=\"width: 99.0293%; height: 19.5833px;\"\u003e\u003cstrong\u003eSize Chart\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 44.0278px;\"\u003e\n\u003ctd style=\"width: 33.3019%; height: 44.0278px;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px;\"\u003eSML\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px;\"\u003eMED\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px;\"\u003eLRG\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px;\"\u003eXLG\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px;\"\u003e2XL\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px;\"\u003e3XL\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 44.0278px;\"\u003e\n\u003ctd style=\"width: 33.3019%; height: 44.0278px; font-size: 0.85rem;\"\u003eBody Width (cm)\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e58.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e61.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e64.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e67.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e70.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e73.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 44.0278px;\"\u003e\n\u003ctd style=\"width: 33.3019%; height: 44.0278px; font-size: 0.85rem;\"\u003eBody Length (cm)\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e69\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e71.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e74\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e76.5\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e79\u003c\/td\u003e\n\u003ctd style=\"width: 11.1164%; height: 44.0278px; font-size: 0.95rem;\"\u003e81.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Weet-Bix AU","offers":[{"title":"S","offer_id":50888904507608,"sku":"81682","price":52.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":50888904540376,"sku":"81683","price":52.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":50888904573144,"sku":"81684","price":52.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":50888904605912,"sku":"81685","price":52.0,"currency_code":"AUD","in_stock":true},{"title":"2XL","offer_id":50888904638680,"sku":"81686","price":52.0,"currency_code":"AUD","in_stock":true},{"title":"3XL","offer_id":50888904671448,"sku":"81697","price":52.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/2611\/1704\/files\/Sweat1_f3cf7dfd-448c-4df5-afa7-2ea22735283d.png?v=1759100823"},{"product_id":"icon-cap","title":"Weet-Bix Icon Cap","description":"\u003cp\u003e\u003cspan data-contrast=\"auto\" lang=\"EN-AU\" class=\"TextRun SCXW86596374 BCX8\"\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003eBix Kids, this \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003eone’s\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003e for you. 6 panel\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW86596374 BCX8\"\u003ecap\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003e in \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003eC\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003eotton \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003eT\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003ewill with Weet-Bix pack embroidered front and centre. Adjustable \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003ebuckle\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW86596374 BCX8\"\u003e strap. Everyday wear for the heads that know.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"EOP SCXW86596374 BCX8\" data-ccp-props=\"{}\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"Weet-Bix AU","offers":[{"title":"Default Title","offer_id":50888915026136,"sku":"81688","price":24.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/2611\/1704\/files\/Cap1.png?v=1759101926"},{"product_id":"icon-socks","title":"Weet-Bix Icon Socks","description":"\u003cp\u003eBix Kids, this one’s for you. Ribbed cotton crew socks with woven Weet-Bix pack graphic. Classic fit, everyday wear. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCrew length.\u003c\/li\u003e\n\u003cli\u003eRibbed finish.\u003c\/li\u003e\n\u003cli\u003e95% Cotton, 5% Elastane.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Weet-Bix AU","offers":[{"title":"Default Title","offer_id":50888917483736,"sku":"81687","price":16.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/2611\/1704\/files\/Socks_1.png?v=1759102197"},{"product_id":"weet-bix-icon-tee-copy","title":"OG Tee","description":"\u003cdiv class=\"table-responsive\"\u003e\n\u003cp\u003eCelebrate Weet-Bix Day with a nod to history. Heavyweight cotton tee with embroidered retro Weet-Bix pack on the chest, Bix Kid on the sleeve. Includes Certificate of Authenticity for ultimate bragging rights.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuper limited run of 150 tees, don’t miss out! \u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"table-responsive\"\u003e\n\u003cul\u003e\n\u003cli\u003eRelaxed unisex fit.\u003c\/li\u003e\n\u003cli\u003eEmbroidered chest and sleeve.\u003c\/li\u003e\n\u003cli\u003e100% Carded Cotton, 240 GSM. \u003c\/li\u003e\n\u003cli\u003eIncludes numbered Certificate of Authenticity.\u003c\/li\u003e\n\u003cli\u003eCaleb is …cm and wears a size Large. \u003c\/li\u003e\n\u003cli\u003eAaron is …cm and wears a size Extra Large.   \n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Weet-Bix AU","offers":[{"title":"S","offer_id":50950013321432,"sku":"81691","price":36.0,"currency_code":"AUD","in_stock":false},{"title":"M","offer_id":50950013354200,"sku":"81692","price":36.0,"currency_code":"AUD","in_stock":false},{"title":"L","offer_id":50950013386968,"sku":"81693","price":36.0,"currency_code":"AUD","in_stock":false},{"title":"XL","offer_id":50950013419736,"sku":"81694","price":36.0,"currency_code":"AUD","in_stock":false},{"title":"2XL","offer_id":50950013452504,"sku":"81695","price":36.0,"currency_code":"AUD","in_stock":false},{"title":"3XL","offer_id":50950013485272,"sku":"81696","price":36.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/2611\/1704\/files\/Web0.png?v=1761005182"}],"url":"https:\/\/shop.weetbix.com.au\/collections\/icon-collection.oembed","provider":"Weet-Bix Australia","version":"1.0","type":"link"}